by emma@catch-marketing.co.uk | Dec 9, 2021 | Content marketing, Copywriting
Wow, we’re in the last month of 2021. Where has this year gone? It’s been a busy year with copywriting and content marketing. I expect that in 2022 brands will continue to publish content to strengthen their offering and build their online authority. As it’s the...
by emma@catch-marketing.co.uk | Sep 29, 2021 | Content, Content strategy, Copywriting, Lead generation
Content creation is likely to form a large part of your overall marketing campaign, whether that’s in the form of social media, blogging, video, eBooks, or articles. No matter what type of content you choose to focus on for your business unless you have a solid plan...
by emma@catch-marketing.co.uk | Jun 11, 2021 | Content, Content marketing, Copywriting, Email marketing, Marketing
Brand sustainability isn’t reserved for elite businesses. Across all industries, brands are realising the importance of the materials they use, their processes, and their output – and that has had a huge impact on the way they market themselves and the content they...
by emma@catch-marketing.co.uk | Apr 27, 2021 | Content, Copywriting
It’s a challenge knowing how many words you should be writing for your blog posts to get the right engagement. There’s an argument that for some content, writing long-form pieces can work well in converting readers into customers – but there’s a fine line between...
by emma@catch-marketing.co.uk | Dec 27, 2020 | Content, Copywriting, Marketing, Social media
With everything that’s happened this year, I think we’ve all started to realise the importance of content creation for business. Over the past decade, the way we market businesses has begun to shift: less emphasis on hard selling and more on relationship building....
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