by emmasaldanha@outlook.com | Mar 17, 2020 | Content
A freelance writer is a valuable resource to a business, and when you find a good one you need to guard them with your life. Seriously, you do! I have conversations with businesses who complain they can’t find a good freelance writer. I’m not sure why...
by emmasaldanha@outlook.com | Mar 3, 2020 | Content marketing, Email marketing, Social media
Everyone can benefit from content marketing, even if you think you can’t I was at a networking event recently and somebody asked what I did. I explained I help businesses build a brand with content marketing and copywriting. After some discussion, they said that this...
by emmasaldanha@outlook.com | Feb 3, 2020 | Content marketing, Marketing
eBook creation is an integral part of content marketing and is central to lead generation. Creating an eBook and offering it in exchange for contact details is a simple way to build a contact list through which you can engage with. The end goal is to eventually...
by emmasaldanha@outlook.com | Jan 22, 2020 | Content marketing
Content creators, digital marketers and marketing agencies bang on about how content is king. Their belief is that if you have unique and well-written content it will help showcase you as an expert in your field and differentiate you from your competition. Plus,...
by emmasaldanha@outlook.com | Jan 14, 2020 | Marketing
For my first post of 2020, I thought I’d revisit something I wrote in 2017. It’s still really relevant today, so here it is: L.E.G.O – create a marketing campaign that brings results. What does L.E.G.O mean? Are you wanting to move your business to the next...
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