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Content marketing trends to consider in 2021

Content marketing trends to consider in 2021

by emma@catch-marketing.co.uk | Nov 25, 2020 | Content marketing, Content strategy, Copywriting, Social media

I’ve been asked recently ‘What will the content marketing trends in 2021 be?’ Before we get into that, I feel it’s important to look back at 2020. It’s a monumental year and not in a good way. Businesses have had to adapt literally...
What makes good content?

What makes good content?

by emma@catch-marketing.co.uk | Nov 18, 2020 | Content, Content marketing, Content strategy, Copywriting, Social media

Putting effort into your content marketing is one of the best things you can do for your business. Over the past few years, the need for good, well-presented content has sky-rocketed, largely due to the advancement of technology (who doesn’t have a smart-phone these...
See what you can achieve with a content marketing strategy

See what you can achieve with a content marketing strategy

by emma@catch-marketing.co.uk | Oct 20, 2020 | Content marketing, Content strategy, Marketing

Content marketing has been building momentum in marketing for the past few years. It’s easy to see why marketers favour it; people are hungry for good quality content. The need for unique and interesting content has skyrocketed during the Covid pandemic. So, by...
Brands with great social media content during Covid

Brands with great social media content during Covid

by emma@catch-marketing.co.uk | Sep 30, 2020 | Content, Copywriting, Social media

Who’s doing it right? Covid has changed every aspect of our lives and sadly it will continue to do so for some time. With more people working from home, people placed on furlough, working reduced working hours or sadly losing their jobs, the amount of social...
Finding the right tone of voice for your business

Finding the right tone of voice for your business

by emma@catch-marketing.co.uk | Sep 22, 2020 | Content, Content marketing, Copywriting

If you’re looking to create written content or invest in content marketing for your business, you may see the term ‘tone of voice’ referenced a lot. I’ve written quite a few blogs about copywriting and content marketing but I’ve realised that I haven’t covered in...
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