by emma@catch-marketing.co.uk | Apr 14, 2021 | Content, Copywriting
If your content is dry and stuffy, or boring, it’s likely the reader won’t get past the first paragraph. Readers crave a more human touch and to give them that you need to learn how to master conversational writing so that they can relate to, understand, and...
by emma@catch-marketing.co.uk | Apr 8, 2021 | Content, Content strategy, Copywriting, Social media
If you’re struggling for ideas for your social channels, or if you aren’t sure know how to communicate your brand’s mission, then take inspiration from these sustainable brands with great social media. Social media narrows the path between your...
by emma@catch-marketing.co.uk | Mar 19, 2021 | Copywriting, Social media
Sustainability is a hot topic – and rightly so. As consumers, we’re more aware of the consequences that our choices have on the planet. Buyers expect brands to be transparent about where they source their raw materials from, the conditions under which...
by emma@catch-marketing.co.uk | Mar 6, 2021 | Content, Copywriting
If you write content for your business, you’ll know how time-consuming it can be. Researching, planning, writing, editing… If you ever feel completely overwhelmed with it all, there are some fantastic online copywriting tools available to help you; from finding...
by emma@catch-marketing.co.uk | Mar 1, 2021 | Content marketing, Copywriting, Email marketing, Marketing
You’ll see them frequently used in sayings, in ads, on greeting cards and on product labels even. They add humour to the message. Do you know what I’m talking about? Well, yes, it’s a play on words (wordplay). If you haven’t heard of a play on words (sometimes...
by emma@catch-marketing.co.uk | Feb 18, 2021 | Content, Copywriting, Marketing, Social media
Anyone involved in business comes to realise how important it is that the company’s content writing is clear, concise and speaks to the people they want buying their products or services. A surprising thing about the Covid pandemic is that it’s created an...
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