by emma@catch-marketing.co.uk | Dec 9, 2021 | Content marketing, Copywriting
Wow, we’re in the last month of 2021. Where has this year gone? It’s been a busy year with copywriting and content marketing. I expect that in 2022 brands will continue to publish content to strengthen their offering and build their online authority. As it’s the...
by emma@catch-marketing.co.uk | Nov 2, 2021 | Copywriting
Christmas is when people splash the cash, and it’s the time of year where most retailers and ecommerce brands make the most sales. Whether you’re a boutique store, a high street name or an online retailer, competition for people’s £££s is tough. To make your brand...
by emma@catch-marketing.co.uk | Oct 6, 2021 | Content marketing, Copywriting, Social media
So, it’s already the last quarter of 2021, and I’m sure you’ve started at least thinking about your marketing plans for 2022. But what should we be focussing our efforts on? How have marketing trends changed, and what can we expect over the coming year? I think it’s...
by emma@catch-marketing.co.uk | Sep 29, 2021 | Content, Content strategy, Copywriting, Lead generation
Content creation is likely to form a large part of your overall marketing campaign, whether that’s in the form of social media, blogging, video, eBooks, or articles. No matter what type of content you choose to focus on for your business unless you have a solid plan...
by emma@catch-marketing.co.uk | Aug 2, 2021 | Content, Copywriting
A brand is more than a company’s logo, strapline or brand colours. It’s the feeling that someone gets from interacting (reading a blog post, speaking to an employee, etc.) with your business, its products or services. A brand is intangible – you can’t...
by emma@catch-marketing.co.uk | Jul 20, 2021 | Copywriting, Social media
Apart from giving your readers valuable information, one of the main purposes of content is to persuade them to take some kind of action. This could be to read more of your content, join your mailing list, follow you on social media, or buy your products and services....
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