emma@catch-marketing.co.uk
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How to write a catchy email subject line

How to write a catchy email subject line

by emma@catch-marketing.co.uk | May 20, 2022 | Email marketing, Marketing

Writing a great subject line for your emails can be the difference between gaining sales and being instantly deleted. Yet it’s something that, for many of us, is an afterthought. How much time do you spend writing your email subject lines? 30 seconds? A minute?...
Promote your sustainable brand with content marketing

Promote your sustainable brand with content marketing

by emma@catch-marketing.co.uk | Jun 11, 2021 | Content, Content marketing, Copywriting, Email marketing, Marketing

Brand sustainability isn’t reserved for elite businesses. Across all industries, brands are realising the importance of the materials they use, their processes, and their output – and that has had a huge impact on the way they market themselves and the content they...
What you need to know about lead generation

What you need to know about lead generation

by emma@catch-marketing.co.uk | May 14, 2021 | Content, Copywriting, Lead generation, Marketing

We all want new customers for our business, right? After all, it’s what keeps our businesses alive and growing. To get new customers, we first have to work out how to get leads, i.e., people who are interested in our products and services. When we talk about lead...
A play on words puts the fun in your writing

A play on words puts the fun in your writing

by emma@catch-marketing.co.uk | Mar 1, 2021 | Content marketing, Copywriting, Email marketing, Marketing

You’ll see them frequently used in sayings, in ads, on greeting cards and on product labels even. They add humour to the message. Do you know what I’m talking about? Well, yes, it’s a play on words (wordplay).  If you haven’t heard of a play on words (sometimes...
Make your words work for you

Make your words work for you

by emma@catch-marketing.co.uk | Feb 18, 2021 | Content, Copywriting, Marketing, Social media

Anyone involved in business comes to realise how important it is that the company’s content writing is clear, concise and speaks to the people they want buying their products or services.  A surprising thing about the Covid pandemic is that it’s created an...
How to write a fabulous newsletter

How to write a fabulous newsletter

by emma@catch-marketing.co.uk | Feb 12, 2021 | Content marketing, Copywriting, Email marketing, Marketing

Having a newsletter can be an extremely effective way to connect with your customers, generate brand awareness and build trust. With an estimated 40% higher conversion rate than social channels, sending a regular email newsletter can bring in leads from people who...
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