by emma@catch-marketing.co.uk | Jan 12, 2021 | Content, Content marketing, Email marketing, Marketing
There’s a debate currently taking place whether businesses should continue with email marketing during a crisis. One camp says that it’s insensitive and that people don’t want to be bothered by unnecessary messages. While the other side argues that receiving email...
by emma@catch-marketing.co.uk | May 20, 2022 | Email marketing, Marketing
Writing a great subject line for your emails can be the difference between gaining sales and being instantly deleted. Yet it’s something that, for many of us, is an afterthought. How much time do you spend writing your email subject lines? 30 seconds? A minute?...
by emma@catch-marketing.co.uk | Apr 20, 2022 | Email marketing, Lead generation
No matter the size or type of your ecommerce business, email is by far the most effective kind of marketing you can invest in. According to HubSpot, following the pandemic, marketers have reported that they have seen a 78% increase in email engagement. This could be...
by emma@catch-marketing.co.uk | Feb 2, 2022 | Email marketing
As business owners, particularly in eCommerce, getting your email list up to scratch is crucial. Your ROI will be higher if you can focus your attention on getting your message to your target audience. If you’re aware of the power of having a well-defined email...
by emma@catch-marketing.co.uk | Dec 9, 2021 | Content marketing, Copywriting
Wow, we’re in the last month of 2021. Where has this year gone? It’s been a busy year with copywriting and content marketing. I expect that in 2022 brands will continue to publish content to strengthen their offering and build their online authority. As it’s the...
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